H&M

Primarily H&M who have recently developed organic skincare lines, swimwear to support Water Aid, is probably best known for its use of organic materials (i.e. cotton) in creating the brands sustainable line. The Swedish fashion retailer, believes that selling products made under good working conditions and with limited environmental impact is not only the "right thing to do it also makes perfect business sense. Karl-Johan Persson, chief executive officer of H&M, said being responsible and using the planet's resources wisely will encourage both employees and customers, and will eventually lead to higher sales and lower costs.

Reports show that H&M continues to make high investments in their sustainable program. The fashion retailer had 8,500 tons of organic cotton in its garments last year and is aiming for all cotton in its range to come from sustainable sources by 2020 at the latest. On top of this, H&M claimed that it exceeded its carbon emissions reduction target for 2005 to 2009, and educated more than 150,000 of its suppliers' employees in Bangladesh on rights at work.