Wednesday, April 27, 2011

YES...SHOES TOO!



Majority of shoes in our world today are created with leather, hence it was suprising to come across a cruelty-free vegan shoe designer. Charmone designs stylish women’s shoes made from a lightweight, breathable Italian microfiber that is water-resistant. The microfiber is created utilizing sweatshop-free labor in a environmentally-friendly production process.

POPOMOMO




Popomomo = postmodern movement. Instead of floating in relative perspectives and endlessly reworking the past, Popomomo focuses on the new and true; creating idea — as opposed to trend — based pieces.-popomomo.com





Popomomo is a sustainable line; catering to these areas
◦Using organic &/or sustainable fabrics for the entire line
◦Designing, sampling and producing Popomomo locally in LA
◦Using low impact dyes, washing and printing techniques
◦Only producing pieces that are unique & new: not creating trend-driven waste
◦Reducing the usage of paper
◦Shipping using recycled materials




HEY CHECK OUT THESE GREEN FASHION SHOWS!

SOME RECENT GREEN SHOWS THAT OCCURED IN NYC...ENJOY :-)

FUN FEATURES




British artist Finn Stone created these Lego-adorned stilettos.





Ryan Novelline the Prince Charming of green designers. This beautiful Golden Book Gown is made entirely from discarded Golden Books rounding off at 22,000 square inches of skirt. Fashioned into a ball gown silhouette reminiscent of Cinderella, Novelline’s dress features gold stitching and a bodice made from book spines.



GOTTA LOVE MR. LARKIN






OH LA LA......








MR. LARKIN
In doing my research I discovered Mr. Larkin and this designer is without a doubt my fave out off all the ones featured in this blog .Mr. Larkin is a relatively new eco-fashion label started by San Francisco designer Ms. Casey Larkin Larkin. Her Spring/Summer 2010 collection uses a variety of organic and natural fabrics such as hemp, bamboo, peace silk, milk fiber, and organic cotton, which she dyes with natural materials (such as cabbage, mint, iron, berries, and maple leaves) and then adorns with vintage buttons, ribbons, and rhinestones.

In her designs it is evident that Larkin has a fondness for vintage clothing. Although Larkin often utilizes vintage details and inspiration in her designs, her pieces transcend nostalgia and are completely innovative and fashion-forward. Additionally, they are also sexy, flattering and practical, a combination at which is hard to combo in the world of eco friendly haute couture....Check out her beautiful pieces......



McGregor and Green










McGregor and Green is a label that has been around since 1921, however in 2009 the famous line began tp offer "green"clothes to men and women by collaborating with the Dutch company Green.2, creating an appealing collection to those with discriminating taste in fashion. Organic cottons are used in the making of these high quality clothes, and packed into biodegradable bags. Organic pesticides are also used in the growing of this cotton so they do not harm the environment the way chemical-based pesticides do. Traditional McGregor tailored shirts are included in this collection for men along with polo shirts in neutral colors that are commonly found during the fall season, with deeper colors like burgundy on the women's clothes. Many of the ensemble pieces can be purchased individually, and combined with other eco-friendly garments. These fashions will definitely be popular with environmentally aware individuals. McGregor fashions can be purchased through their boutiques in Belgium, Denmark, Netherlands, France, Ireland, Switzerland, and Spain.








H&M





Primarily H&M who have recently developed organic skincare lines, swimwear to support Water Aid, is probably best known for its use of organic materials (i.e. cotton) in creating the brands sustainable line. The Swedish fashion retailer, believes that selling products made under good working conditions and with limited environmental impact is not only the "right thing to do it also makes perfect business sense. Karl-Johan Persson, chief executive officer of H&M, said being responsible and using the planet's resources wisely will encourage both employees and customers, and will eventually lead to higher sales and lower costs.


Reports show that H&M continues to make high investments in their sustainable program. The fashion retailer had 8,500 tons of organic cotton in its garments last year and is aiming for all cotton in its range to come from sustainable sources by 2020 at the latest. On top of this, H&M claimed that it exceeded its carbon emissions reduction target for 2005 to 2009, and educated more than 150,000 of its suppliers' employees in Bangladesh on rights at work.

GRETCHEN JONES


Gretchen Jones, winner of the eight season of Project Runway, is a native of Colorado. Although she now calls Brooklyn home, she remains in sync with her rural, western roots through her designs in her line MothLove.

CLICK HERE TO SEE GRETCHEN'S RUNWAY LOOKS

Gretchen strives to create pieces that are sophisticated, modern, and luxurious, while retaining a focus on social and environmental consciousness. Throughout all her designs she works to maintain a connection with the rustic and artisanal, preferring to work primarily with natural materials -- leather, silk, wool, linen, bamboo, organic cotton, wood, brass, and gemstones. In addition, the line is produced domestically and is aligned with the Save the Garment Center, a NYC-based organization which supports local and international craftspeople and focuses on ethical business practices.


MARK LIU



Mark Liu, originally from Australia attended the University of Technology in Sydney where the impact of fashion and sustainable resources caught his attention, where became increasingly concerned over the cyclical nature of the industry.


He moved to London, studying a Masters of Textiles Futures at Central Saint Martins while interning at Alexander McQueen. Liu’s energies began to focus on sustainable fashion, and the problems that it posed to designers. He calls Zero Waste his “response” to these issues: “The idea was to create a new all-win situation where sustainability would save material, money and push the boundaries of fashion aesthetics,”.

The idea of using fabric to its fullest potential is not entirely a new one, however; it has been employed throughout fashion history, mainly in cultural dress, for Grecian togas, Japanese kimonos and Indian saris. Liu has modernized these traditional techniques, creating a new manufacturing method where all of the pieces of fabric fit like a jigsaw puzzle, eliminating pattern cutting and sewing. “Zero Waste Design is more of a philosophy then a technology,” explains Liu. “The way that we design western clothing is to shape fabric around the body, cut out the shapes of cloth we need, and discard the rest. No matter how efficiently you lay out the pieces of cloth to be cut, you waste a minimum of 15% of the material. What’s hard is that we as designers are taught to design in a wasteful methodology. You have to unlearn everything you know.”

ELENA GARCA


Based in London since, Elena Garcia originally trained as a linguist, specializing in Public Services Interpreting. Her interpreter’s job has led her to work with many local groups and has made her aware of the problems faced by migrant communities and people in penitentiary institutions. Following her passion for design, in 2001 she decided to re-train as a designer and went back to education, finishing with a degree in Surface Textiles.

Elena started working on her first collection with friend Ilya Fisher as soon as she finished her degree. The Fisher-Garcia collaboration constituted the basis for the first Elena Garcia collection and can be seen at the following website;

www.fishergarcia.com

Elena offers eco-design consultancy services, as well as public speaking on sustainable fashion. She is a member of the Ethical Fashion Forum, The Eco Designers Network, the Conscious Designers Collective, London Apparel, the Federation of Small Businesses and Craft Central.



LINDA LOUDERMILK





Coined as the “Vivienne Westwood of eco-fashion, Linda Loudermilk has been named by “W” Magazine as one of the top 20 innovators to watch.Loudermilk has spurred the creation of a new, luxury eco lifestyle, blowing old concepts of "green fashion" out of the water. Through her revolutionary designs and radical spirit, Loudermilk has redefined sustainability as something sexy, fun and trendy.

Linda’s personal mission is to influence change on the planet and change within ourselves, the consumer, as we and the planet are directly correlated to one another. Linda’s purpose is to ignite expressiveness, encourage clarity in the choices of daily life and through awareness bring about gratitude of this planet, our home, within which we reside and from which we are fed. Her design, practice and materials are brought together mindfully from her core.- lindaloudermilk.com

Loudermilk discovered a world of design that can be blended with eco-responsibility in an exciting way. She trademarked the term luxury eco, becoming the first designer to create a luxury and eco lifestyle brand under one brand. She began using organic textiles that are woven from natural sources like bamboo,seaweed and corn. She collected scraps of lace and other fine fabric remnants from European sources, and started weaving them into her fashions. She found a way to personalize the beauty of the earth through her designs, by honoring its natural gifts.

SHE WAS ALSO FEATURED IN BRUNO


ENAMORE




Enamore was found in 2004 and has since epitomized stylish and comfortable lingerie, which not only looks fantastic, but is eco-friendly too. The company stresses ethical manufacturing and the use of sustainable materials such as, organic cotton, bamboo and hemp.

Enamore can be found in cities worldwide, from London to Milan to Paris to San Francisco, perceived as a reputable brand for producing both quality and stylish designs

Enamore is changing the way people perceive eco-underwear. Their utilization of eco-friendly materials and innovative design is guaranteed to make you women feel comfortable, stylish , sexy, and most importantly ... responsible.

ENAMORE



Tuesday, April 26, 2011

INTRODUCTION

Sustainable fashion is part of the larger trend of sustainable design where a product is created and produced with consideration for the environment and material at hand. There are many factors when concerning the sustainibliltiy of a material. The renewability of the source or fiber, the process of how a raw fiber is turned into a textile, labor conditions of the individuals procuding the materials, and the overall total carbon footprint. In my blog I would like to highlight some of my favorite eco friendly designers and boutiques....Enjoy! :-)